Ghana Technology University College

BSc Administration – Marketing Option

Duration
Students must complete eight semesters in four years to earn Bachelor Degree in this programme. Top Up students must only take four to six semesters to graduate for the award.

Fees

Freshers

Fees for fresh and top-up students (Ghanaian Students) is GH¢1,500.00

Fees for Fresh and top-up students (International Students) is US$1,250.00

Continuing Students

Fees for continuing students (Ghanaian Students) is GH¢1,327.00

Fees for continuing students (International Students) is US$1,080.00

Cohort

There are two intakes in an academic year. They are:

  • September(mainstream) intake
  • January intake

Note: The January intake completes it 2nd semester in August (summer school) and merges with the mainstream in September.

 Campuses and learning centres where programmes are available

This programme is available on all GTUC- Satellite campuses in Ghana. They are:

  • Accra(Greater Accra Region)
  • Kumasi(Ashanti Region)
  • Koforidua(Eastern Region)
  • Takoradi(Western Region) and
  • Ho(Volta Region)

Entry requirements

4-yr Degree Programmes

Admission to level 100 would require the following entry qualifications:
Senior Secondary School applicants seeking admission must have passes in six subjects with an aggregate score of 20 or better in the WASSCE/SSSCE including core subjects such as Must have passes in core subjects such as English, Mathematics and Integrated Science or Social Studies with passes in 3 electives such as Physics, Mathematics, Geography, Literature, French, Economics, Cost Accounting, Business Studies, Business Mathematics, Typing, Clerical Office Duties, Literature in English etc.

OR

Three passes in Advanced Business Certificate Examinations in addition to five passes in GCE ‘O’ Level or GBCE including English and Mathematics
Applicants with American Grade 12 school certificate must obtain a minimum of Credits in relevant subjects.
Holders of GTUC 6-month Certificate Programmes with a minimum Cumulative Weight Average of 80%.
Five passes in General Business Certificate Examination including English and Mathematics and three passes in Advanced Business Certificate Examination in relevant subjects.
Candidates with GCE Advanced Level must have passes in 3 subjects of which at least one must be grade D.
Holders of International Baccalaureate (IB).

Mature Students

Candidates who apply as mature students must meet the following requirements:
i. Be at least 25 years of age
ii. Have at least three (3) years work experience
iii. Have a relevant professional or work experience, or have authored some work in a relevant field.
iv. Must have passes in three (3) core subjects’ i.e. English Language, Mathematics and Integrated Science plus a pass in any two elective subjects that are relevant to faculty requirements.
v. Must have credits in 5 ‘O’ Level subjects including English Language and Mathematics.
vi. Diploma from a Teacher Training College

In addition, mature students must go through a compulsory mature access course for a period of at least 2 months. The applicant must also pass a competitive Mature Students Entrance Examination in order to gain admission. The examination comprises:
Papers in Mathematics and English Language.
ii. Papers in Physics for candidates applying for programmes in Telecommunication Engineering and Computer Engineering. Applicants to other faculties must write papers that are specific to the requirements of the faculties as well as papers in Logic and topical issues.

2½ yr Top Up Degree

Candidates must have an HND qualification with a minimum grade of Second Class Lower Division from a recognized Polytechnic.
Holders of GTUC Diploma with a minimum Cumulative Weight Average (CWA) of 65%.

Contact

You can contact Mr. Charles Asare(Head of Department,Procurements) on:

+233 203783979
+233 202698327 

Offline Application Procedure

Application forms for admission could be obtained at the GTUC Information Centre, Tesano – Accra, the Kumasi Campus near Ahodwo roundabout, Koforidua Campus Charley Junction, Ho Learning Centre, Vodafone Regional Head Office, Takoradi Learning Centre, Vodafone Regional Office  and at our website www.gtuc.edu.gh here.

Applicants should please note that application submitted will not be processed until the cost of application form of GH¢120.00 is settled with banker’s draft from any bank.

Completed application forms with certified copies of Certificates / result slips should be submitted to the admissions offices before the closing date.

Online Application Procedure

  1. Purchase a voucher nationwide at Ghana Commercial Bank (GCB) at GH120.00  through the SMART _  PAY platformVisit GTUC website: www.gtuc.edu.gh and click on online application
  2. Enter the Serial Number and Pin on the voucher
  3. Complete application form, scan and attach your passport sized photograph and relevant documents
  4. Print a copy of the completed form and submit to GTUC Admissions Office

You can also obtain a hard copy of the Application Form from our various campuses (Remember to attach your passport sized photograph)

NOTE: Applicants with statement of results from West African Examination Council (WAEC)  must add WAEC SCRATCH card(s) to their application form depending on the number of sittings

LEVEL 100 – FIRST SEMESTERSECOND SEMESTER
COURSE CODECOURSE TITLECREDIT HOURSCOURSE CODECOURSE TITLECREDIT HOURS
BUMG 171INTRODUCTION TO BUSINESS ADMINISTRATION3BUS 174LOGIC  AND CRITICAL THINKING3
BUS173INTRODUCTION TO MATHS3ENGL176COMMUNICATION SKILLS II2
PYSC 171INTRODUCTION TO PSYCHOLOGY2BUMG 172PRINCIPLES OF MANAGEMENT3
FREN 171FRENCH I2FREN172FRENCH II2
ENGL 171COMMUNICATION SKILL I2AFRS 172AFRICAN STUDIES2
BUAC 101INTRODUCTION TO ACCOUNTING PRINCIPLES3BUMG 102INTRODUCTION TO PUBLIC ADMINISTRATION3
IT 133INTRODUCTION TO MICROCOMPUTER APPLICATIONS3BUHR 102INTRODUCTION TO HUMAN RESOURCE MANAGEMENT3
LEVEL 200 – FIRST SEMESTERSECOND SEMESTER
COURSE CODECOURSE TITLECREDIT HOURSCOURSE CODECOURSE TITLECREDIT HOURS
BUMG 203MANAGEMENT INFORMATION SYSTEMS3BUMG 202ORGANISATIONAL BEHAVIOUR3
BUMG 201BUSINESS LAW3BUMK 204E-COMMERCE3
BUAC 201FINANCIAL ACCOUNTING3BUFN 204BANKING OPERATIONS3
BUEC 203BUSINESS MATHS AND STATISTICS3BUMG 204INTRODUCTION TO OPERATIONS MANAGEMENT3
BUMK 201PRINCIPLES OF MARKETING3BUFN 202INTRODUCTION TO BUSINESS FINANCE3
BUBE 201MICROECONOMICS AND BUSINESS3BUBE 202MACROECONOMICS AND BUSINESS3
LEVEL 300 – FIRST SEMESTERSECOND SEMESTER
COURSE CODECOURSE TITLECREDIT HOURSCOURSE CODECOURSE TITLECREDIT HOURS
BUMG 303QUANTITATIVE METHODS3BUMG 354BUSINESS ETHICS3
BUMG 301RESEARCH METHODS3BUMK 352DIGITAL MARKETING3
BUMK 351CONSUMER BEHAVIOUR3BUMK 358INTERNATIONAL MARKETING3
BUMK 355INTEGRATED MARKETING COMMUNICATIONS3BUMK 354MARKETING RESEARCH3
BUMK 353MARKETING MANAGEMENT3BUMK 356HEALTHCARE MARKETING3
BUAC 351COST ACCOUNTING3BUMG 302DATA ANALYSIS AND INTERPRETATION3
LEVEL 400 – FIRST SEMESTERSECOND SEMESTER
COURSE CODECOURSE TITLECREDIT HOURSCOURSE CODECOURSE TITLECREDIT HOURS
BUMK 461POLITICAL MARKETING3BUPL 462SUPPLY CHAIN MANAGEMENT3
BUMK 451STRATEGIC MARKETING3BUMK 452MARKETING FOR NPO3
BUMK 455SALES MANAGEMENT3BUMG 464INTERNATION BUSINESS MANAGEMENT3
BUMK 453SERVICE MARKETING3BUMG 452STRATEGIC MANAGEMENT3
BUMG 401ENTREPRENEURSHIP3BUPW 450PROJECT WORK6